Explorations for Black Friday/Cyber Monday sales using exaggerated New York and retail fashion motifs
Grand Opening locations (below) and Grand Opening after launch video in MENA region (right).
N’009
New Yorker Retail Designs
2025
Designing the layout for the graphic rollout for New Yorker’s 1,200+ global locations required rigorous adaptability. I translated campaign concepts into massive physical assets—from construction wraps to storefront vinyls, while navigating complex regional requirements.
This involved adapting designs for diverse languages and currencies, complying with strict regulations like UAE censorship laws, and adhering to specific Shopping Center CI guidelines. I owned the technical pre-press pipeline for these super-wide formats, managing specific color profiles and substrates to ensure flawless brand consistency across 47 countries.
Facelift design for social media, PS25
Grand Opening PS25 design collage. Used across the world in formats ranging from for phone screens to huge scale outdoor billboards.
Various different designs and assets created for in store such as price poster screens, window stickers and posters, posters, and more.